THE PROCESS

If this is your first encounter with the licensing process, you will certainly have many questions. But broadly speaking, the process typically has these elements.

Assessment
The process starts with a realistic assessment of the technology, the players in the industry, and whether or not this particular technology offers a compelling economic case for its implementation.

Mapping the Patent Space
Your technology must operate in a “field of maneuver” of existing intellectual property patents and claims. This field of maneuver may present equally compelling obstacles and opportunities. It is therefore vital to “map” the IP landscape so the appropriate strategy can be crafted and implemented.

Protection
If your technology is not protected, we will recommend the appropriate measures to take to shore up your IP position so your strategy can be launched from a position of strength, not weakness.

Strategy
If the previous issues are resolved, we will then craft a marketing strategy which will entail a detailed plan of companies and executives to target. “Pitch” and due diligence materials will be created to convey your technology’s message as a compelling economic case.

Execution
Dissemination of the materials and initiating sales calls are essential steps in putting your technology in front of the key people who have the authority to commit to a licensing contract. If “traction” is achieved we will guide you through the process of crafting terms of a licensing agreement and negotiating to the “close.”

Fee Structure
The Stirling Group takes assignments ranging from pure contingency to straight fee-for-service. Typically, we operate on a monthly retainer basis with a contingency success fee to be paid upon closing.